I’m looking forward to a launch party we’re having in a few weeks. It’s not like anything we’ve ever done before. So when I saw the first draft of the invitation, today, I admit I had imagined it differently. My expectations were also out of whack, because there wasn’t any time to, you know, and the final invite will be killer, it always is, we’ll get there.
Anyway, it stirs memories and longing for invites of corporate launch parties past.
The first that came to mind is the Diesel XXX party I got invited to a few years ago (you know the one). Then I thought of the invite Partners & Spade did 2 months ago for their K-Swiss sneaker launch…
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