Something Burning

Tag: ceo

  • 150 People Knitting Boobs

    It was 9am on a beautiful Friday morning in Brooklyn, four years ago, the first ever Viacommunity Day, a day of service for all employees of our company.  I was walking up to my wife’s art studio with several bags of bagels.  She was expecting about 50 people that morning. Neither of us expected our CEO to…

  • I Can Haz Millennials

    Some highlights from a recent interview I did at Yahoo!’s first CMO summit under CMO Kathy Savitt and CEO Marissa Mayer.  In the clip, I talk about the difference between marketing to/at Millennials vs empowering them to speak through your brand.  It’s just amazing how seriously I seem to take this.

  • Yet Another Reason I’m Proud To Work Here

    People say a lot of things about this place.  Here’s something you might not know about the real people who work here. MTV partnered with Catchafire, an org that matches non-profits with executives who can help them.  Led by MTV President, Stephen Friedman, along with SVP of Pro Social and Public Affairs, Jason Rzepka, MTV worked with CEO (Center…

  • Converse Created A Game Inside Google Search Bar

    Over breakfast a few days ago, Converse CMO Geoff Cotrill and CEO Mike Spillane blew me away with this. Anomoly had the idea, and Geoff and Mike went with it. Earlier this year, they basically created a game inside Google’s search bar. It took 6 months for Google to figure out wtf was going on.…