Month: January 2012

  • Is The World Getting Better, Not Worse?

    Whatup, world.  Hasn’t it been looking like our shit’s pretty doomed?       It’s not, says Matt Ridley: “Food availability, income, and life span are up; disease, child mortality, and violence are down all across the globe.  Africa is following Asia out of poverty; the internet, the mobile phone, and container shitpping are enriching people’s lives…

  • Another Reason I’m Betting On Millennials & GM

    Millennials are lapping the rest of us, and they’re transforming our cars as they pass. From design to performance, infotainment to fractional ownership, the largest generational cohort in American history is engineering the changes it can’t wait for anymore. Via PSFK, here’s a project that challenged college students to reimagine the backseat entertainment experience of GM…

  • Make More Sense Than The Next Guy: The Radical, Inevitable David Shrigley Retrospective

    “There are many, many Shrigleys out there; some of them are mutants – others are not wholly viable, still more may be necessary in their own strange way, but there is only one essential Shrigley.” – Will Self, The Guardian UK The David Shrigley is about to not be our little secret anymore.  As if…

  • See You At RealScreen 2012

    Evan Shapiro (IFC) hosted a good call today in advance of the 2012 RealScreen panel he’s moderating next week in Washington, DC.  The panel includes Bill Davenport (Weiden & Kennedy Entertainment) and Mike Duffy (Electus) and me.  My friends know the title of the session is one I’ll have trouble with: Branded Entertainment: The Pitch & The Process.  Evan’s a good friend, a smart dude, and…

  • “Sleep No More” Isn’t Content, It’s User Experience

    I spent half the day today with the leaders of our digital music group, at the space where Sleep No More is running.  An inspiring background for us, as we planned some crazy shit for later this year. (Take an interactive tour of the space, here) It gave me a chance to consider what we’re trying…

  • Scratch Launches Its Blog

    Scratch launched a blog today.  I hope you like it.  Click here for my welcome letter, then check out the buffet of awesomeness posted by Scratchers.  We’re just getting started…

  • Our New Long Range Plan, From Our Head of Strategy (First Draft)

  • Scratch At The 2012 Detroit Auto Show

    I promised myself I would write down, at some point, what it felt like to sit in the crowd at the Detroit Auto Show and watch General Motors take its first huge (public) steps towards Millennials. This isn’t that post in a cogent form, but I can’t help sharing how proud I am of my team for its groundbreaking work. …

  • I’m On Pinterest Now

    And it seems like we’re all having fun there.  Just started mine HERE.

  • The Future Of Swearing, Part 2: In Which A 2 Year-Old On “Modern Family” Curses

    Didn’t mean to time my post about “The Future of Swearing” this well, but let’s go with it.  Last night’s much-anticipated Modern Family featured little Lily, just 2 years old, appearing to curse.  ABC bleeped out the word, which wasn’t “fuck,” it was “fudge.”  Media shitstorms commenced.  Ratings, we’ll see today, jumped.  And, as always, a new academic voice…