Tag: campaign
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Why Last Night’s Big Win For Chipotle — Featuring Willie Nelson & Cold Play — Didn’t Even Happen On TV
UPDATE: Thanks to Chiptole for reaching out this morning after they read this post. Turns out, McDonalds divested its share of Chipotle years ago, so Chipotle is not a “Golden Arches” company anymore. Which might explain… The most important thing about last night’s Chipotle commercial PSA wasn’t even the spot itself. It was something worth more than all the media McDonald’s Chipotle bought. …
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ESPN Develops Toshiba’s New Ad Campaign
FROM AD AGE TODAY… Cabler Acts as Ad Shop to Create Spots That Show How Sports Fans Can Use Marketer’s TVs, Laptops by Brian Steinberg NEW YORK (AdAge.com) — Weaving advertising into a flagship ESPN property such as “SportsCenter” is old hat; what isn’t so common is a media outlet helping to design advertising that…
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Indebted Campaign
Our promos team made this great spot for our “Indebted” campaign. The project is a partnership with the Peter G. Peterson Foundation, aimed at arming young people with a better understanding of the fiscal crisis, how to protect themselves, and how to hold their elected representatives accountable for responsible spending. We’ve been working with Pete…