Last week, GM’s North America President, Mark Reuss, announced the company’s groundbreaking partnership with Scratch in Traverse City, Michigan. The goal? Help transform Chevrolet to win with Millennials. Here’s an excerpt from Reuss’ speech: “We can re-establish Chevy as an automotive icon for those who remember the glory days, yes. But there are even more…
Next time I’m in Detroit, heading straight to Jimmy Kicks…
Johnny Knoxville and Palladium Boots show us a side of Detroit most of us haven’t seen yet–its potential and the beginning of its rebirth. Car manufacturers aren’t going to save Detroit. People are. Check this out.