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Another Reason I’m Betting On Millennials & GM

January 30, 2012 — 0

Millennials are lapping the rest of us, and they’re¬†transforming our cars as they pass. From design to performance, infotainment to fractional ownership, the largest generational cohort in American history is engineering the changes it can’t wait for anymore.

Via PSFK, here’s a project that challenged college students to reimagine the backseat entertainment experience of GM cars. Remember, these are the very kids who grew up in the back seat, bored and waiting for us to make it more fun.