Tag: sundrop
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My TED Talk: “The Poetry Of Misunderstanding”
From the description on TED.com: What you say rarely communicates exactly what you mean — but that’s not necessarily a bad thing. Television producer, Ross Martin draws on the principles of poetry to reveal how the ‘magical consequences’ of being misunderstood can drive originality.
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A Sneak Peek At The New SunDrop Trailer You’ll See In The Season Premiere of Jersey Shore On MTV This Thursday
Why wait for Thursday? Sun Drop Girl is back, and this time she’s found her #citrussoulmate… Tune in to this week’s premiere of The Jersey Shore on MTV, Thursday, January 5th at 10pm EST. And click below if you’re having trouble viewing…
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“How To Drop It” — Some New Sun Drop Videos For Ya, From Scratch
From the lunatics I work with here at Scratch, these kinda need no introduction… And are there more where these came from? Uh, yeah.
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Dr. Pepper Snapple Group’s Chief Marketing Officer, Jim Trebilcock, On Why He Chose MTV Scratch To Lead The National Launch Of Sun Drop
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What You Didn’t See In That SunDrop Commercial By MTV Scratch
Director Brian DeCubellis just leaked us some footage of the now-famous SunDrop commercial shoot. It didn’t quite all go as planned…
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1.5 Million Views For SunDrop In Its First Week!
Here’s a story I meant to post last week, at day 2 of the campaign… From AdWeek: Sun Drop shakes its thing before the nation By David Griner on Mar 14 2011 What do you get when you mix a second-tier soda, Snoop Dogg and a marketing agency owned by MTV? The funniest white girl…
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Join MTV Scratch & Dr. Pepper Snapple Group At The 2011 Forrester Marketing Forum
I’m looking forward to my keynote with Dr. Pepper Snapple Gorup’s Chief Marketing Officer, Jim Trebilcock, April 6th in San Francisco, at the 2011 Forrester Marketing Forum. Here’s how they’re describing our talk: THAT’S #howudropit WITH MILLENNIALS Ross Martin, Executive Vice President of MTV Scratch, MTV Networks James Trebilcock, Executive Vice President, Marketing, Dr Pepper Snapple…
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Andretti Racing’s Sun Drop Indy Race Car!
Thanks to the Andretti family and driver Ryan Hunter-Reay…